November Third Thursday Wrap-Up: 5 Keys to a Successful Book Launch
By Lexie Smith We wrapped up the Build Your Book series with the final Third Thursday of 2011. The topic “The Book Launch and Beyond” focused on presenting your book to the public through a book launch event. Our panelists were author John Pipkin,the Book People children’s’ events coordinator and marketing director Mandy Brooks and literary publicist Stephanie Barko. The