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WLT Off the Beaten Craft: “Not Just for Dancing: How to Use TikTok to Connect with Readers” with Alexandria Juarez

June 24, 2021 8:00 PM - 9:00 PM CDT

Off the Beaten Craft "Not Just For Dancing: How to Use TikTok to Connect with Readers"
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WLT hosts Off the Beaten Craft talks a few times a year, featuring presentations from authors and experts who know their stuff, focused on a genre, form, or topic that we don’t often get to talk about.

About the event:

BookTok, or the subsection of TikTok to discuss books and all things literary, is growing everyday. There are billions of views on #BookTok, and book sales are soaring with corresponding viral videos. In this WLT Off the Beaten Craft presentation, a self-described TikTok addict and Zoomer, will discuss the basics of the social media platform, how to grow your page and views, and why readers are gravitating towards certain books and trends.

Join us for this presentation if:
  • You don’t know what “BookTok” is, but you keep hearing about it and want to learn more.
  • You would like to reach a younger audience on social media.
  • You’re excited to stay up to the date with the latest book marketing trend.
  • TikTok confuses you, but you’re ready to take it on.

Featured Presenter(s)

Alexandria Juarez HeadshotAlexandria Juarez is a Chicanx lesbian writer, editor, and pop culture enthusiast from Southern California. A recent graduate of the BFA Writing Program at Pratt Institute, they have work in Electric Literature, X-R-A-Y, Entropy Magazine, and more. Find them on twitter @alexbethjuarez.


June 24, 2021
8:00 PM - 9:00 PM CDT
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Online via Zoom